Digital Banner Ad Zones: Ad Size Width (pixels) Height (pixels) Rectangle (R1-R10) 300 250 Leaderboard (L1) 970 90 Mobile Leaderboard (L1 website) 320 50 Landscape (L2) 728 90 Tower 300 600 Billboard 970 250 *For website leaderboard ads please also supply a 320×50 art file for mobile viewing. • Accepted formats: JPG, GIF, PNG, Animated GIF, Flash/SWF • Flash/SWF, DC tags ads must have Click-Tag embedded • Flash v10 or earlier; Action script 2 only, a backup static (non-flash) ad is required • No Flash/SWF ads on Newsletters • For Text Ads: 35 Words including title, please provide a re-direct link • Max file size: 40k • Please supply redirect link. Editorial Calendars & Advertising Deadlines • • Print Magazine Ad Specs • Preferred Format: High-resolution PDF • Trim Size: 8.125 x 10.75 inches • 1/8 inch (.125”) bleed (8.375” x 11”) is required for all spread- and full-page ads • Full Page Live Area: 7.875 x 10.125 inches (Keep all logos and text within the Live Area) • All graphics used must be CMYK and 300 DPI – No spot colors. Ad Size Width (Inches) Height (Inches) Spread 16.25 10.75 Full Page 8.125 10.75 2/3 Page 4.625 9.5 1/2 Page Island 4.625 7 1/2 Page Vertical 3.375 9.5 1/3 Page Vertical 2.25 9.5 1/3 Page Horizontal 4.625 4.625 1/3 Page Landscape 7 3 1/4 Page 3.375 4.625 Specialty Print Options: • Cover Tip-on • Bellyband • Gatefold cover • Barn door cover Digital Magazine Ad Specs • Exclusive Top Banner Advertisement: JPG, GIF, PNG or SWF: Live area dimensions 1280 x 60 pixels at 72 DPI. Background of banner should extend to 2500 x 60 pixels. • Exclusive Opposite Cover Intro Advertisement: Recommended dimensions 500 x 500 pixels at 300 dpi; Avoid using small typefaces.

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